Logos appeals to the audience’s reason, building up logical arguments. Ethos appeals to the speaker’s status or authority, making the audience more likely to trust them. Pathos appeals to the emotions, trying to make the audience feel angry or sympathetic, for example.
Collectively, these three appeals are sometimes called the rhetorical triangle. They are central to rhetorical analysis, though a piece of rhetoric might not necessarily use all of them.
For a stronger conclusion paragraph, avoid including:
Your conclusion should leave the reader with a strong, decisive impression of your work.
Your essay’s conclusion should contain:
The conclusion may also reflect on the broader implications of your argument, showing how your ideas could applied to other contexts or debates.
The conclusion paragraph of an essay is usually shorter than the introduction. As a rule, it shouldn’t take up more than 10–15% of the text.
An essay is a focused piece of writing that explains, argues, describes, or narrates.
In high school, you may have to write many different types of essays to develop your writing skills.
Academic essays at college level are usually argumentative: you develop a clear thesis about your topic and make a case for your position using evidence, analysis and interpretation.
The “hook” is the first sentence of your essay introduction. It should lead the reader into your essay, giving a sense of why it’s interesting.
To write a good hook, avoid overly broad statements or long, dense sentences. Try to start with something clear, concise and catchy that will spark your reader’s curiosity.
Your essay introduction should include three main things, in this order:
The length of each part depends on the length and complexity of your essay.
Let’s say you’re writing a five-paragraph essay about the environmental impacts of dietary choices. Here are three examples of topic sentences you could use for each of the three body paragraphs:
Each of these sentences expresses one main idea – by listing them in order, we can see the overall structure of the essay at a glance. Each paragraph will expand on the topic sentence with relevant detail, evidence, and arguments.
The topic sentence usually comes at the very start of the paragraph.
However, sometimes you might start with a transition sentence to summarize what was discussed in previous paragraphs, followed by the topic sentence that expresses the focus of the current paragraph.
Topic sentences help keep your writing focused and guide the reader through your argument.
In an essay or paper, each paragraph should focus on a single idea. By stating the main idea in the topic sentence, you clarify what the paragraph is about for both yourself and your reader.
A topic sentence is a sentence that expresses the main point of a paragraph. Everything else in the paragraph should relate to the topic sentence.
The thesis statement is essential in any academic essay or research paper for two main reasons:
Without a clear thesis statement, an essay can end up rambling and unfocused, leaving your reader unsure of exactly what you want to say.
The thesis statement should be placed at the end of your essay introduction.
Follow these four steps to come up with a thesis statement:
A thesis statement is a sentence that sums up the central point of your paper or essay. Everything else you write should relate to this key idea.
An essay isn’t just a loose collection of facts and ideas. Instead, it should be centered on an overarching argument (summarized in your thesis statement) that every part of the essay relates to.
The way you structure your essay is crucial to presenting your argument coherently. A well-structured essay helps your reader follow the logic of your ideas and understand your overall point.
The structure of an essay is divided into an introduction that presents your topic and thesis statement, a body containing your in-depth analysis and arguments, and a conclusion wrapping up your ideas.
The structure of the body is flexible, but you should always spend some time thinking about how you can organize your essay to best serve your ideas.
The vast majority of essays written at university are some sort of argumentative essay. Almost all academic writing involves building up an argument, though other types of essay might be assigned in composition classes.
Essays can present arguments about all kinds of different topics. For example:
At high school and in composition classes at university, you’ll often be told to write a specific type of essay, but you might also just be given prompts.
Look for keywords in these prompts that suggest a certain approach: The word “explain” suggests you should write an expository essay, while the word “describe” implies a descriptive essay. An argumentative essay might be prompted with the word “assess” or “argue.”
In rhetorical analysis, a claim is something the author wants the audience to believe. A support is the evidence or appeal they use to convince the reader to believe the claim. A warrant is the (often implicit) assumption that links the support with the claim.
The term “text” in a rhetorical analysis essay refers to whatever object you’re analyzing. It’s frequently a piece of writing or a speech, but it doesn’t have to be. For example, you could also treat an advertisement or political cartoon as a text.
The goal of a rhetorical analysis is to explain the effect a piece of writing or oratory has on its audience, how successful it is, and the devices and appeals it uses to achieve its goals.
Unlike a standard argumentative essay, it’s less about taking a position on the arguments presented, and more about exploring how they are constructed.
You should try to follow your outline as you write your essay. However, if your ideas change or it becomes clear that your structure could be better, it’s okay to depart from your essay outline. Just make sure you know why you’re doing so.
If you have to hand in your essay outline, you may be given specific guidelines stating whether you have to use full sentences. If you’re not sure, ask your supervisor.
When writing an essay outline for yourself, the choice is yours. Some students find it helpful to write out their ideas in full sentences, while others prefer to summarize them in short phrases.
You will sometimes be asked to hand in an essay outline before you start writing your essay. Your supervisor wants to see that you have a clear idea of your structure so that writing will go smoothly.
Even when you do not have to hand it in, writing an essay outline is an important part of the writing process. It’s a good idea to write one (as informally as you like) to clarify your structure for yourself whenever you are working on an essay.
Comparisons in essays are generally structured in one of two ways:
It’s also possible to combine both methods, for example by writing a full paragraph on each of your topics and then a final paragraph contrasting the two according to a specific metric.
Your subjects might be very different or quite similar, but it’s important that there be meaningful grounds for comparison. You can probably describe many differences between a cat and a bicycle, but there isn’t really any connection between them to justify the comparison.
You’ll have to write a thesis statement explaining the central point you want to make in your essay, so be sure to know in advance what connects your subjects and makes them worth comparing.
Some essay prompts include the keywords “compare” and/or “contrast.” In these cases, an essay structured around comparing and contrasting is the appropriate response.
Comparing and contrasting is also a useful approach in all kinds of academic writing: You might compare different studies in a literature review, weigh up different arguments in an argumentative essay, or consider different theoretical approaches in a theoretical framework.
The key difference is that a narrative essay is designed to tell a complete story, while a descriptive essay is meant to convey an intense description of a particular place, object, or concept.
Narrative and descriptive essays both allow you to write more personally and creatively than other kinds of essays, and similar writing skills can apply to both.
If you’re not given a specific prompt for your descriptive essay, think about places and objects you know well, that you can think of interesting ways to describe, or that have strong personal significance for you.
The best kind of object for a descriptive essay is one specific enough that you can describe its particular features in detail—don’t choose something too vague or general.
If you’re not given much guidance on what your narrative essay should be about, consider the context and scope of the assignment. What kind of story is relevant, interesting, and possible to tell within the word count?
The best kind of story for a narrative essay is one you can use to reflect on a particular theme or lesson, or that takes a surprising turn somewhere along the way.
Don’t worry too much if your topic seems unoriginal. The point of a narrative essay is how you tell the story and the point you make with it, not the subject of the story itself.
Narrative essays are usually assigned as writing exercises at high school or in university composition classes. They may also form part of a university application.
When you are prompted to tell a story about your own life or experiences, a narrative essay is usually the right response.
The majority of the essays written at university are some sort of argumentative essay. Unless otherwise specified, you can assume that the goal of any essay you’re asked to write is argumentative: To convince the reader of your position using evidence and reasoning.
In composition classes you might be given assignments that specifically test your ability to write an argumentative essay. Look out for prompts including instructions like “argue,” “assess,” or “discuss” to see if this is the goal.
At college level, you must properly cite your sources in all essays, research papers, and other academic texts (except exams and in-class exercises).
Add a citation whenever you quote, paraphrase, or summarize information or ideas from a source. You should also give full source details in a bibliography or reference list at the end of your text.
The exact format of your citations depends on which citation style you are instructed to use. The most common styles are APA, MLA, and Chicago.
An argumentative essay tends to be a longer essay involving independent research, and aims to make an original argument about a topic. Its thesis statement makes a contentious claim that must be supported in an objective, evidence-based way.
An expository essay also aims to be objective, but it doesn’t have to make an original argument. Rather, it aims to explain something (e.g., a process or idea) in a clear, concise way. Expository essays are often shorter assignments and rely less on research.
An expository essay is a common assignment in high-school and university composition classes. It might be assigned as coursework, in class, or as part of an exam.
Sometimes you might not be told explicitly to write an expository essay. Look out for prompts containing keywords like “explain” and “define.” An expository essay is usually the right response to these prompts.
An expository essay is a broad form that varies in length according to the scope of the assignment.
Expository essays are often assigned as a writing exercise or as part of an exam, in which case a five-paragraph essay of around 800 words may be appropriate.
You’ll usually be given guidelines regarding length; if you’re not sure, ask.
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