How to cite a brochure in APA Style

Brochures and pamphlets fall under “gray literature” in APA Style, meaning they’re cited in a similar format to reports.

List the author (usually an organization rather than an individual), the year of publication, the title in italics, “Brochure” (or “Pamphlet”) in square brackets, and the name of the publisher. Omit the publisher name if it was already listed as author.

Format Organization Name. (Year). Title [Brochure or Pamphlet]. Publisher.
Reference entry California University of Pennsylvania. (2010). Campus map and visitor guide [Brochure].
In-text citation (California University of Pennsylvania, 2010)

How to cite a brochure accessed online

If the brochure was accessed online (e.g., as a PDF), the format is the same except that you should include a URL linking to it at the end.

Format Organization Name. (Year). Title [Brochure or Pamphlet]. Publisher. URL
Reference entry Museum of Modern Art. (2004). Projects 81: Jean Shin [Brochure]. https://www.moma.org/d/pdfs/W1siZiIsIjIwMTYvMDcvMjkvM3h6ajlsbWNtaF9wcm9qZWN0czgxX2Jyb2NodXJlLnBkZiJdXQ/projects81_brochure.pdf?sha=f2f2e81f2cbf0514
In-text citation (Museum of Modern Art, 2004)

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Jack Caulfield

Jack is a Brit based in Amsterdam, with an MA in comparative literature. He writes and edits for Scribbr, and reads a lot of books in his spare time.

1 comment

Jack Caulfield
Jack Caulfield (Scribbr Team)
December 16, 2020 at 3:44 PM

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