Example APA Style: Commercial Radio/TV

Published on December 8, 2015 by Koen Driessen. Revised on March 27, 2019.

The reference of a commercial from radio/TV according to the APA Style is different from the one for a Radio/TV-show.

Commercial Radio/TV
APA-format	LastNameWriter, Initials (writer). And/or LastNameDirector, Initials (director). And/or NameCompany. (DateCommercialAired). TitleCommercial [Television or radio commercial]. City, State/Country: Television Network or Radio Station. Optional: Retrieved From http://WebAddress
In reference list	Scott, J. T. (director). (2014). Puppy Love/Budweiser USA: Super Bowl XLVIII Commercial [Television Commercial]. St. Louis, MO: Fox. Retrieved from https://www.youtube.com/watch?v=uQB7QRyF4p4
In the text	According to the Television commercial ‘Puppy Love/Budweiser USA: Super Bowl XLVIII Commercial’ … (Scott, 2014). Scott (2006) suggested in the TV commercial ‘Puppy Love/Budweiser USA: Super Bowl XLVIII Commercial’ that … .

Check out other APA examples
Apps	Commercial Radio/TV
Conference paper	Dissertation of another student
Facebook	Forum post
Internal documents (Intranet)	Lecture slides/ handouts
Oration	Patent
PDF document	Press release
Radio/Tv-show	Report
Software	Statistic database
Twitter	Survey
How to cite a book in APA	How to cite a dictionary or encyclopedia in APA Style
How to cite a journal article in APA Style	How to cite a movie in APA
How to cite a newspaper article in APA Style	How to cite a website in APA style
How to cite a YouTube video in APA	How to cite an image in APA Style
How to cite an interview in APA style	Personal communications in APA style

You have already voted. Thanks :-) Your vote is saved :-) Processing your vote...

Koen Driessen

Koen has written multiple theses and founded, together with Bas and Richard, the thesis editing company Scribbr in 2012.